I help early-stage B2B startups to raise, launch & scale to £1M revenue

Trusted by leading startups, VCs, and Fortune 500 companies, I leverage AI and vibe marketing to create bespoke growth strategies that unlock real growth for clients.

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I’m a hands-on B2B growth consultant

I’m Will - a startup growth consultant and 3x founder who's helped 90+ startups raise over £20M. I help ambitious founders and startups launch with clarity, style, and strategy - through lean branding, pitch design, and growth systems that have proven results for early-stage businesses.

Over the past decade, I’ve scaled several of my own B2B and D2C brands remotely - including Smart Scratchcard, a viral gambling utility site featured in The Sun and Daily Mail.

My mission? To be the go-to launch partner for ambitious startups, helping them to create fundable, scalable, freedom-first businesses.

  • Logo featuring the word "Edysor" with a mortarboard cap and an orbit design, set on a black background.

    Edysor - £1M ✅

    I crafted a clear and concise pitch deck for Edysor, a leading Indian EdTech company. This was funded in just 3 days for 15% equity at seed stage.

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    Rommbic - 250% 📈

    After 6 years of using the same outdated sales deck, I helped them rethink their marketing strategy, offer and re-branded their website, socials and presentations.

  • Red and blue stylized 'EP' logo design.

    EquityPitcher VC ☑️

    I have completed 3 projects for this climate-focused fund to help them articulate their positioning to potential partners.

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    Fluid Focus - £640K ✅

    I have come on board as a fractional CMO, refreshing the branding, socials and fundraising plan which helped them raise £640K in pre-seed funding.

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“He knocked it out of the park with my pitch! The brand alignment and visual appeal were spot on. Plus, he helped me to put together some detailed financial projections which was an absolute life saver for me.”

Phillip Bocook, EAS

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“Will truly shines in storytelling! His work exceeded expectations with stunning creativity, visual appeal - he was impressively quick to respond and deliver. Highly recommend working with him.”

Metin Zerman, EP VC

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“Will did an outstanding job creating a pitch deck for us, and they grasped the vision of our brand perfectly. The deck was visually stunning and we were very impressed with the financial projections.”

M. McCartney, Huluki

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Interested? Get in touch

Yes, this is actually me on the right being branded a “Scratchcard Expert” by The Sun. That site now has 5K active users - just do it!